Citiva Website & Logo

CITIVA aims to bolster the world’s access to cannabis products and cannabis education through innovative production capabilities and revolutionary research, with a focus on bringing together and enhancing the lives of the global community. Initially founded in New York, CITIVA became a worldwide operation. To showcase the evolution of the brand into a global one, CITIVA needed a fluid logo and a new website to reflect the changes.

I contributed to the new global website, including site architecture, copy, and content. CITIVA’s previous logo prevented many challenges in maintaining consistency across designs. I created an iteration of their existing logo that could be flexibly and seamlessly applied to each of their global locations, while keeping their brand identity intact.